Jerm

• Entrepreneurship, Small Business

  Posted on January 18th, 2010

  Written by Jeremy

  Tags

  authors, book tour, live events, marketing, promotion, publishing, writer

  5 Tips for Your Next Virtual Book Tour

  

  Book tours are a staple in promoting new books in the publishing world. An author is expected to travel to dozens (and sometimes well over 100) locations to promote their book, sign copies, and speak to fans. This is a tiring process which can yield only a few dozen copies sold at some locations. Many […]

• Entrepreneurship, Small Business

  Posted on August 25th, 2009

  Written by Jeremy

  Tags

  customers, distribution, marketing, marketing plan, price, product, promotion, startup

  One Page Marketing Plan

  A marketing plan is a well researched and well written report detailing the marketing, promotion, and advertising plans for an organization. Essential items in a marketing plan include: Internal capabilities and forces which will have a direct effect on marketing efforts External opportunities and threats which could affect the company Goals and strategies to achieve […]